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Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler
Edition 12ISBN: 978-0073521503Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler
Edition 12ISBN: 978-0073521503 Exercise 4
Select a small sample of class members, work associates, or friends and ask them to answer the following in a paragraph or two: "What are your career
aspirations for the next five years " Use one of the four basic units of content analysis to analyze their responses. Describe your findings as frequencies for the unit of analysis selected.
aspirations for the next five years " Use one of the four basic units of content analysis to analyze their responses. Describe your findings as frequencies for the unit of analysis selected.
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Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler
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