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Global Business Today 8th Edition by Charles Hill
Edition 8ISBN: 978-0077801922Global Business Today 8th Edition by Charles Hill
Edition 8ISBN: 978-0077801922 Exercise 8
How might a company make strategic use of countertrade schemes as a marketing weapon to generate export revenues? What are the risks associated with pursuing such a strategy?
Explanation
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China, India, and other nations have gov...
Global Business Today 8th Edition by Charles Hill
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Character 255
