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Service Management: Operations, Strategy, Information Technology 8th Edition by James Fitzsimmons,Mona Fitzsimmons,Sanjeev Bordoloi
Edition 8ISBN: 978-1259010651Service Management: Operations, Strategy, Information Technology 8th Edition by James Fitzsimmons,Mona Fitzsimmons,Sanjeev Bordoloi
Edition 8ISBN: 978-1259010651 Exercise 1
Comment on how the servicescape shapes the behaviors of both customers and employees.
Explanation
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Servicescape model is developed to facil...
Service Management: Operations, Strategy, Information Technology 8th Edition by James Fitzsimmons,Mona Fitzsimmons,Sanjeev Bordoloi
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