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Selling 9th Edition by Stephen Castleberry,John Tanner
Edition 9ISBN: 978-0077861001Selling 9th Edition by Stephen Castleberry,John Tanner
Edition 9ISBN: 978-0077861001 Exercise 15
Dub Oliver runs the maintenance department at the paper mill, and he buys lots of hardware to fix equipment. Right now, he orders most of it through a website at NCH. If you work for Home Depot, how would you try to make a sale to Oliver? You can assume you have a website he can order through, too.
Explanation
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Buying behavior stand for the way people...
Selling 9th Edition by Stephen Castleberry,John Tanner
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