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Selling 9th Edition by Stephen Castleberry,John Tanner
Edition 9ISBN: 978-0077861001Selling 9th Edition by Stephen Castleberry,John Tanner
Edition 9ISBN: 978-0077861001 Exercise 14
Your company pays straight commission based on gross margin and you have the ability to determine price, thereby influencing gross margin. The product, though, is standard and changes are not made to it when it is sold. What should determine how much you charge someone?
Explanation
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Ethics play a major role in making busin...
Selling 9th Edition by Stephen Castleberry,John Tanner
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