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Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Edition 5ISBN: 978-0132538961Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Edition 5ISBN: 978-0132538961 Exercise 17
What are the characteristics of a strong and effective brand name
Explanation
Verified
Verified
Brand refers to names assigned to indivi...
Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Why don’t you like this exercise?
Other Minimum 8 character and maximum 255 character
Character 255
