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Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Edition 5ISBN: 978-0132538961Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Edition 5ISBN: 978-0132538961 Exercise 46
The Federal Trade Commission (FTC) is the primary federal agency that oversees advertising and other marketing-related communications. Access its Web site at www.ftc.gov. What type of information appears on the Web site for consumers For businesses Pick one of the headlines and write a brief report about the article's contents.
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Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
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