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Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Edition 5ISBN: 978-0132538961Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
Edition 5ISBN: 978-0132538961 Exercise 21
Ipsos-ASI (www.ipsos-asi.com) is an advertising research firm with a high level of expertise in ad testing and measurements. Access the company's products and services. What services are offered When would the various services be used How would each be used
Explanation
Verified
Verified
Services and their use:
i. Ip/digital
...
Integrated Advertising, Promotion and Marketing Communications 5th Edition by Kenneth Clow,Donald Baack
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