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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715 Exercise 21
Define relationship marketing, and describe how it fits into the marketing concept.
Explanation
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Relationship Marketing :
The marketing s...
Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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Character 255
