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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715 Exercise 19
Assume your team is assigned to develop the website for a large online clothing retailer that also has traditional retail stores. Research the characteristics of Web users and online shoppers. What features would you want to incorporate into your website?
Explanation
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Assumption:
X team develops a website f...
Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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