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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715 Exercise 26
What are the two factors that interact to create a person's perception of an object? How is this important for marketers?
Explanation
Verified
Verified
Perception:
Perception is the marketing...
Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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