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book Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz cover

Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz

Edition 15ISBN: 978-1111579715
book Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz cover

Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz

Edition 15ISBN: 978-1111579715
Exercise 2
Chinese automaker Geely (pronounced jeely) announced plans to enter the U.S. market over the next few years. With a classmate, research Geely to find out more about its cars, then create an ad for the firm, targeting U.S. consumers.
Explanation
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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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