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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715 Exercise 20
Classify each of the following as a business product or a consumer product:
a. laptop computer
b. bottle of hairspray
c. fleet of delivery trucks
d. bulk order of flour
e. digital camera
f. Kenny Chesney music CD
a. laptop computer
b. bottle of hairspray
c. fleet of delivery trucks
d. bulk order of flour
e. digital camera
f. Kenny Chesney music CD
Explanation
Verified
Verified
Consumer products:
The product that is ...
Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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