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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715 Exercise 26
What are unsought products? Give an example of an unsought product, and explain how it might be marketed.
Explanation
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Unsought products:
The products that ar...
Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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