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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
Edition 15ISBN: 978-1111579715 Exercise 6
Choose one of the following products and discuss what you think the objective(s) of promotion should be for the product:
a. beef
b. Kraft Macaroni Cheese
c. Ford Focus
d. Verizon cell phone service
a. beef
b. Kraft Macaroni Cheese
c. Ford Focus
d. Verizon cell phone service
Explanation
Verified
Verified
Product : V cell phone service
Product p...
Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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