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book Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz cover

Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz

Edition 15ISBN: 978-1111579715
book Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz cover

Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz

Edition 15ISBN: 978-1111579715
Exercise 24
Access the Internet and surf around to some sites that interest you. How many banner ads or pop-ups do you see? Do you like to view these ads, or do you find them intrusive? Which are most appealing?
Explanation
Verified
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Banner ads or pop-ups:
Pop-up ads are v...

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Contemporary Marketing, 2013 Update 15th Edition by Louis Boone ,David Kurtz
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