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book International Management 9th Edition by Helen Deresky cover

International Management 9th Edition by Helen Deresky

Edition 9ISBN: 978-9332584730
book International Management 9th Edition by Helen Deresky cover

International Management 9th Edition by Helen Deresky

Edition 9ISBN: 978-9332584730
Exercise 27
Describe the key elements of IKEA's globally successful business model. What are the sources of IKEA's competitive advantage
Explanation
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The Company IK is a privately held compa...

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International Management 9th Edition by Helen Deresky
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