Law, Business, and Society 9th Edition by Tony McAdams

Exercise 14

In Continental T.V., Inc. v. GTE Sylvania, Inc., 433 U.S. 36 (1977), the U.S. Supreme Court took the position that inter brand, rather than intra brand, agreements must be the primary concern of antitrust law.
a. Why did the Court take that view
b. In your opinion, is the Court correct Explain.
c. Explain the "free-rider" problem that frequently concerns the courts in cases involving vertical territorial restraints, among others.