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Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz
Edition 13ISBN: 978-0073403212Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz
Edition 13ISBN: 978-0073403212 Exercise 43
What appeals would be appropriate for the following products when they are being sold to consumers?
a. Shaving cream
b. Home repair tools
c. Frozen vegetables
d. Soft ware
e. Lubricating oil
f. Perfume
g. Tires
h. Women's jeans
i. Fancy candy
j. Video games
a. Shaving cream
b. Home repair tools
c. Frozen vegetables
d. Soft ware
e. Lubricating oil
f. Perfume
g. Tires
h. Women's jeans
i. Fancy candy
j. Video games
Explanation
Verified
Verified
In this case, character based appeal can...
Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz
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