Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz

Exercise 15

Review the following report situations and determine for each the makeup of the report you would recommend for it.
a. A professional research organization has completed a survey of consumer attitudes toward BankOne. The survey results will be presented to the bank president in a 28-page report, including seven charts and three tables.
b. Joan Marion was asked by her department head to inspect the work area and report on safety conditions. Her report is two pages long and written in personal style.
c. Bill Wingler has an idea for improving a work procedure in his department at McLaughlin Body Company. His department head suggested that Bill present his idea in a report to the production superintendent. The report is almost five pages long, including a full page diagram. It is written in the personal style.
d. Karen Canady, a worker in the corporate library of Accenture, was asked by Doug Edmunds, its president, for current inventory information on a number of subscriptions. Her report is less than a full page and consists mostly of a list of items and numbers.
e. Bryan Toups, a sales manager for Johnson and Johnson, was asked by the vice president of marketing to prepare an analysis of the results of a promotional campaign conducted in Toups's district. The report is six pages long (including one chart) and is written in the personal style.