Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz

Exercise 10

You're a finance co-op working in the executive office of a successful public relations firm. The three partners who own the firm rely on an investment advisor to advise them on managing their assets, but sometimes they decide on their own to add or remove companies from their investment portfolio. They're interested in catching one of the current technology waves. In particular, they wonder if buying some shares in Google, Netflix, or Amazon would be a good investment.
One of the partners turns this research task over to you. You decide to start with the Internet since it provides a lot of investor news and advice, as well as some companies' annual reports (on their investor relations page) and financial reports (at www.sec.gov, the U.S. Securities and Exchange Commission's site). You'll also go to Hoover's Online (or some other company-information database), a great research tool you learned about in your classes. You'll compare the three companies on all factors that you think would be of interest to your employers.
Using your resourcefulness and great research skills, scout out the three companies and write a clear, well-organized, report that will help your readers decide whether or not to pursue this idea with their investment advisor.