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Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz
Edition 13ISBN: 978-0073403212Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz
Edition 13ISBN: 978-0073403212 Exercise 7
Which of the following are secondary research sources and which are primary research sources? Why?
a. Information from The Wall Street Journal about current foreclosure numbers.
b. Information from a focus group with potential customers about a new online ordering system.
c. Information about an industry's use of social media collected by following a hashtag on Twitter.
d. Information about salaries collected from members of the listserv of a professional organization.
a. Information from The Wall Street Journal about current foreclosure numbers.
b. Information from a focus group with potential customers about a new online ordering system.
c. Information about an industry's use of social media collected by following a hashtag on Twitter.
d. Information about salaries collected from members of the listserv of a professional organization.
Explanation
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Verified
Research:
Research can be defined as th...
Lesikar's Business Communication: Connecting in a Digital World 13th Edition by Kathryn Rentz,Paula Lentz
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