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Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
Edition 4ISBN: 978-0078029424Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
Edition 4ISBN: 978-0078029424 Exercise 12
Describe a situation where you have been influenced by consumer buying psychology towards considering a price too high or a real bargain.
Explanation
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Consumers' psychology towards pricing an...
Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
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