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Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
Edition 4ISBN: 978-0078029424Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
Edition 4ISBN: 978-0078029424 Exercise 27
Going back to our carwash example, list all the ways you could differentiate your product, price, promotion and distribution from competition.
Explanation
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A differential perspective is what keeps...
Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
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