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Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
Edition 4ISBN: 978-0078029424Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
Edition 4ISBN: 978-0078029424 Exercise 2
Interview someone at the company where you work. What kind of marketing plan does the company have (formal, informal, detailed or not, etc.) How often is it reviewed
Explanation
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Larger companies are likely to have form...
Entrepreneurial Small Business 4th Edition by Jerome Katz ,Richard Green
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