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Marketing 5th Edition by Dhruv Grewal,Michael Levy
Edition 5ISBN: 978-1259446290Marketing 5th Edition by Dhruv Grewal,Michael Levy
Edition 5ISBN: 978-1259446290 Exercise 3
Best Buy has an extensive loyalty program, Best Buy Reward Zone, that allows it to track its customers' purchasing habits over time. How can Best Buy use these big data to improve sales
Explanation
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The technological advancement in the las...
Marketing 5th Edition by Dhruv Grewal,Michael Levy
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