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Marketing 5th Edition by Dhruv Grewal,Michael Levy
Edition 5ISBN: 978-1259446290Marketing 5th Edition by Dhruv Grewal,Michael Levy
Edition 5ISBN: 978-1259446290 Exercise 4
Name a retailer from which you have received personalized service, product, or promotion offerings online. What form of personalization did you receive Did the personalization influence yourpurchase decision Explain why or why not.
Explanation
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Verified
If a customer receives any kind of perso...
Marketing 5th Edition by Dhruv Grewal,Michael Levy
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