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Marketing 5th Edition by Dhruv Grewal,Michael Levy
Edition 5ISBN: 978-1259446290Marketing 5th Edition by Dhruv Grewal,Michael Levy
Edition 5ISBN: 978-1259446290 Exercise 3
What are the steps involved in planning an ad campaign
2. What is the difference between informational, persuasive, and reminder advertising
3. What are the pros and cons of the different media types
4. How can the effectiveness of advertising be evaluated
2. What is the difference between informational, persuasive, and reminder advertising
3. What are the pros and cons of the different media types
4. How can the effectiveness of advertising be evaluated
Explanation
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Steps involved in planning an advertisin...
Marketing 5th Edition by Dhruv Grewal,Michael Levy
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