Financial accounting 16th Edition by Jan Williams,Susan Haka,Mark Bettner ,Joseph Carcello

Exercise 11

Which of the following business strategies is most likely to increase the net cash flows of a software developer in the short run but reduce them over a longer term
a.evelop software that is more costly to create but easier to update and improve.
b.ower the price of existing versions of products as customer demand begins to fall.
c.educe expenditures for the purpose of developing new products.
d.urchase the building in which the business operates (assume the company currently rents this location).