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Foundations of Marketing 6th Edition by William Pride,Ferrell
Edition 6ISBN: 978-1285429779Foundations of Marketing 6th Edition by William Pride,Ferrell
Edition 6ISBN: 978-1285429779 Exercise 2
How can marketers exploit the characteristics of the Internet to improve the product element of their marketing mixes?
Explanation
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Marketers can exploit the internet chara...
Foundations of Marketing 6th Edition by William Pride,Ferrell
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