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book Foundations of Marketing 6th Edition by William Pride,Ferrell cover

Foundations of Marketing 6th Edition by William Pride,Ferrell

Edition 6ISBN: 978-1285429779
book Foundations of Marketing 6th Edition by William Pride,Ferrell cover

Foundations of Marketing 6th Edition by William Pride,Ferrell

Edition 6ISBN: 978-1285429779
Exercise 21
Describe the decision process you might go through if you were attempting to determine the most appropriate distribution channel for one of the following: a. Shotguns for hunters
B) Women's lingerie
C) Telephone systems for small businesses
D) Toy trucks for toddlers
Explanation
Verified
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b)Women's lingerie requires selective di...

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Foundations of Marketing 6th Edition by William Pride,Ferrell
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