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Foundations of Marketing 6th Edition by William Pride,Ferrell
Edition 6ISBN: 978-1285429779Foundations of Marketing 6th Edition by William Pride,Ferrell
Edition 6ISBN: 978-1285429779 Exercise 2
Explain the difference between a pull policy and a push policy. Under what conditions should each policy be used?
Explanation
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The push policy promotes merchandise up ...
Foundations of Marketing 6th Edition by William Pride,Ferrell
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