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Foundations of Marketing 6th Edition by William Pride,Ferrell
Edition 6ISBN: 978-1285429779Foundations of Marketing 6th Edition by William Pride,Ferrell
Edition 6ISBN: 978-1285429779 Exercise 1
Identify the elements of the personal selling process. Must a salesperson include all these elements when selling a product to a customer? Why or why not?
Explanation
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The process of personal selling has majo...
Foundations of Marketing 6th Edition by William Pride,Ferrell
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