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M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
Edition 4ISBN: 978-0077861025M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
Edition 4ISBN: 978-0077861025 Exercise 2
What are the marketing channel links associated with each information flow?
2. How do marketing channel members use data warehouses to make decisions?
3. What is EDI and how is it used?
4. Why do some marketing channels use VMI, while others do not?
5. What is the difference between a push and a pull marketing channel?
2. How do marketing channel members use data warehouses to make decisions?
3. What is EDI and how is it used?
4. Why do some marketing channels use VMI, while others do not?
5. What is the difference between a push and a pull marketing channel?
Explanation
Verified
Verified
Marketing Channels
A path which is used...
M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
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