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book M: Marketing 4th Edition by Dhruv Grewal,Michael Levy cover

M: Marketing 4th Edition by Dhruv Grewal,Michael Levy

Edition 4ISBN: 978-0077861025
book M: Marketing 4th Edition by Dhruv Grewal,Michael Levy cover

M: Marketing 4th Edition by Dhruv Grewal,Michael Levy

Edition 4ISBN: 978-0077861025
Exercise 2
What are the components of a retail strategy?
2. What are the advantages of traditional stores versus Internet- only stores?
3. What challenges do retailers face when marketing their products through multiple channels?
Explanation
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Retail Strategy
The procedure or plan t...

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M: Marketing 4th Edition by Dhruv Grewal,Michael Levy
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