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book Contemporary Marketing 17th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 17th Edition by Louis Boone,David Kurtz

Edition 17ISBN: 978-1305075368
book Contemporary Marketing 17th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 17th Edition by Louis Boone,David Kurtz

Edition 17ISBN: 978-1305075368
Exercise 25
Make a list of all the convenience products you buy in a week. Does the list change from week to week based on need or your budget? What would it take to make you switch from one product to another?
Explanation
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Some of the convenience products that a ...

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Contemporary Marketing 17th Edition by Louis Boone,David Kurtz
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