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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Edition 9ISBN: 978-0073404868Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Edition 9ISBN: 978-0073404868 Exercise 7
Discuss the difference between demographic and psychographic segmentation. Give examples of companies employing each. .
Explanation
Verified
Verified
Demographic segmentation is the segmenti...
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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