Chat with AI
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Edition 9ISBN: 978-0073404868Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Edition 9ISBN: 978-0073404868 Exercise 12
What is meant by the mere exposure effect? Discuss how banner ads that appear on various websites might take advantage of the mere exposure effect.
Explanation
Verified
Verified
The mere exposure effect refers to the t...
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Why don’t you like this exercise?
Other Minimum 8 character and maximum 255 character
Character 255
