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book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

Edition 9ISBN: 978-0073404868
book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

Edition 9ISBN: 978-0073404868
Exercise 2
Digital out-of-home media have been experiencing rapid growth. Give examples of some of these new media forms and why they have an advantage over existing traditional out of home media.
Explanation
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Digital has taken on a variety of new fo...

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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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