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book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

Edition 9ISBN: 978-0073404868
book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

Edition 9ISBN: 978-0073404868
Exercise 14
Over the past few years there has been enormous growth in the use of product placements. Explain some of the reasons for this growth. Do you think this growth will likely continue into the future? Why or why not?
Explanation
Verified
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While product placements are really noth...

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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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