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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Edition 9ISBN: 978-0073404868Advertising and Promotion 9th Edition by George Belch ,Michael Belch
Edition 9ISBN: 978-0073404868 Exercise 11
The chapter notes that successful companies use their customers as public relations tools. Explain what this means and how it can be accomplished.
Explanation
Verified
Verified
The text discusses the integration of pe...
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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Character 255
