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Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
Edition 2ISBN: 978-1259573798Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
Edition 2ISBN: 978-1259573798 Exercise 4
Using the competitors identified in question 6 (or choosing a different product/service), attempt to identify the target marketing they have selected. (Good ways of doing this is by identifying advertising or distribution aimed at particular groups.) Do any of these have secondary markets
Explanation
Verified
Verified
A target market is a group of consumers ...
Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
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