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Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
Edition 2ISBN: 978-1259573798Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
Edition 2ISBN: 978-1259573798 Exercise 6
Going back to our carwash example, list all the ways you could differentiate your product, price, promotion and distribution from competition.
Explanation
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A differential perspective is what keeps...
Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
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