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Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
Edition 2ISBN: 978-1259573798Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
Edition 2ISBN: 978-1259573798 Exercise 8
Interview someone at the company where you work. What kind of marketing plan does the company have (formal, informal, detailed or not, etc.) How often is it reviewed
Explanation
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Larger companies are likely to have form...
Entrepreneurial Small Business 2nd Edition by Jerome Katz , Richard Green
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