
Business 1st Edition by William Nickels ,James McHugh ,Susan McHugh
Edition 1ISBN: 978-0077597283
Business 1st Edition by William Nickels ,James McHugh ,Susan McHugh
Edition 1ISBN: 978-0077597283 Exercise 1
Who are the stakeholders of iContact and how are their needs balanced by the company?
Explanation
All companies have about the same stakeholders. They include customers, employees, owners, the media, and the community. The company is meeting the needs of the various stakeholders b growing (creating new jobs for the community and more money for employees and owners.) Students should be able to give other examples.
Business 1st Edition by William Nickels ,James McHugh ,Susan McHugh
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