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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
Edition 18ISBN: 978-0077577193 Exercise 17
What kinds of consumer products are the following: ( a ) watches, ( b ) automobiles, and ( c ) toothpastes? Explain your reasoning.
Explanation
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Consumer goods also known as final goods...
BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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