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Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
Edition 8ISBN: 978-1133188544Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
Edition 8ISBN: 978-1133188544 Exercise 9
Be a mystery shopper and assess the service provided to customers at the checkout counter at two grocery stores in your area. Record anything that you believe is relevant to the service provided to customers.
Explanation
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Mystery shoppers are belong to disguised...
Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
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Character 255
