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Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
Edition 8ISBN: 978-1133188544Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
Edition 8ISBN: 978-1133188544 Exercise 11
How do personal interviews, telephone interviews, mail surveys, and online surveys differ with respect to the following:
a. sampling control
b. information control
c. administrative control
a. sampling control
b. information control
c. administrative control
Explanation
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Personal interview is one of the methods...
Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
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