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Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
Edition 6ISBN: 978-0078112058Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
Edition 6ISBN: 978-0078112058 Exercise 11
Have you ever worked as a frontline service employee? Can you remember having to deal with difficult or "problem" customers? Discuss how you handled such situations. As a manager of frontline employees, how would you help your employees deal with difficult customers?
Explanation
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Frontline service employee:
These emplo...
Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
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