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Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
Edition 6ISBN: 978-0078112058Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
Edition 6ISBN: 978-0078112058 Exercise 6
Reread the Technology Spotlight in this chapter, featuring Cisco Systems. Visit Cisco System's support website (www.cisco.com/support). Review what the company is doing to help its customers solve their own problems. Compare what Cisco is doing with the self- ervice efforts of another service provider of your choice.
Explanation
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CISCO is well acknowledged for networkin...
Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
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